{"id":4439,"date":"2022-12-05T17:41:55","date_gmt":"2022-12-05T08:41:55","guid":{"rendered":"https:\/\/dream-net.org\/blog\/?p=4439"},"modified":"2022-12-05T17:41:55","modified_gmt":"2022-12-05T08:41:55","slug":"post-4439","status":"publish","type":"post","link":"https:\/\/dream-net.org\/blog\/?p=4439","title":{"rendered":"Google \u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff14\u306e\u5c0e\u5165\u65b9\u6cd5 \uff5e\u5909\u66f4\u70b9\u3084\u6ce8\u610f\u30dd\u30a4\u30f3\u30c8\u3082\u89e3\u8aac\uff5e"},"content":{"rendered":"<div id=\"toc_container\" class=\"no_bullets\"><p class=\"toc_title\">Contents<\/p><ul class=\"toc_list\"><li><a href=\"#Google\"><span class=\"toc_number toc_depth_1\">1<\/span> Google \u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff14\u306e\u5c0e\u5165\u65b9\u6cd5 \uff5e\u5909\u66f4\u70b9\u3084\u6ce8\u610f\u30dd\u30a4\u30f3\u30c8\u3082\u89e3\u8aac\uff5e<\/a><\/li><li><a href=\"#1GA\"><span class=\"toc_number toc_depth_1\">2<\/span> 1.GA\uff14\u306f\u5c0e\u5165\u3059\u3079\u304d\u306a\u306e\u304b\ufe16<\/a><\/li><li><a href=\"#_GA\"><span class=\"toc_number toc_depth_1\">3<\/span> \uff12. GA\uff14\u304c\u30ea\u30ea\u30fc\u30b9\u3055\u308c\u305f\u7406\u7531<\/a><\/li><li><a href=\"#_GA-2\"><span class=\"toc_number toc_depth_1\">4<\/span> \uff13. GA\uff14\u3067\u306e\u5927\u304d\u306a\u5909\u66f4\u70b9<\/a><ul><li><a href=\"#GA\"><span class=\"toc_number toc_depth_2\">4.1<\/span> \uff1cGA\uff14\u3067\u306e\u5927\u304d\u306a\u5909\u66f4\u70b9\uff1e<\/a><\/li><li><a href=\"#i\"><span class=\"toc_number toc_depth_2\">4.2<\/span> \u753b\u50cf\uff14-\uff12\uff08\u30ec\u30dd\u30fc\u30c8\u753b\u9762\uff09<\/a><\/li><\/ul><\/li><li><a href=\"#_Google\"><span class=\"toc_number toc_depth_1\">5<\/span> \uff14. Google \u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff14\u306e\u8a2d\u5b9a\u65b9\u6cd5<\/a><ul><li><a href=\"#STEPGA\"><span class=\"toc_number toc_depth_2\">5.1<\/span> STEP\uff11\uff5cGA\uff14\u30d7\u30ed\u30d1\u30c6\u30a3\u3092\u4f5c\u6210\u3059\u308b<\/a><\/li><li><a href=\"#STEP\"><span class=\"toc_number toc_depth_2\">5.2<\/span> STEP\uff12\uff5c\u30bf\u30b0\u3092\u8ffd\u52a0\u3059\u308b<\/a><ul><li><a href=\"#gtagjs\"><span class=\"toc_number toc_depth_3\">5.2.1<\/span> \u2460\u30b0\u30ed\u30fc\u30d0\u30eb\u30b5\u30a4\u30c8\u30bf\u30b0\uff08gtag.js\uff09\u3092\u4f7f\u7528\u3059\u308b\u65b9\u6cd5<\/a><\/li><li><a href=\"#Google_GTM\"><span class=\"toc_number toc_depth_3\">5.2.2<\/span> \u2461Google \u30bf\u30b0\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\uff08GTM\uff09\u3092\u4f7f\u7528\u3059\u308b\u65b9\u6cd5<\/a><\/li><li><a href=\"#STEP-2\"><span class=\"toc_number toc_depth_3\">5.2.3<\/span> STEP\uff13\uff5c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u8a2d\u5b9a\u3059\u308b<\/a><\/li><\/ul><\/li><\/ul><\/li><li><a href=\"#5_GA\"><span class=\"toc_number toc_depth_1\">6<\/span> 5. GA\uff14\u3092\u5c0e\u5165\u3059\u308b\u969b\u306e\u6ce8\u610f\u30dd\u30a4\u30f3\u30c8<\/a><ul><li><a href=\"#GA-2\"><span class=\"toc_number toc_depth_2\">6.1<\/span> \u6ce8\u610f\u30dd\u30a4\u30f3\u30c8\uff11\uff5cGA \u3067\u8a08\u6e2c\u3057\u305f\u6570\u5024\u3068\u9055\u3046<\/a><\/li><li><a href=\"#i-2\"><span class=\"toc_number toc_depth_2\">6.2<\/span> \u6ce8\u610f\u30dd\u30a4\u30f3\u30c8\uff12\uff5c\u7ba1\u7406\u753b\u9762\u3084\u6a5f\u80fd\u304c\u5909\u66f4\u3055\u308c\u308b\u53ef\u80fd\u6027\u3082<\/a><\/li><li><a href=\"#AMP\"><span class=\"toc_number toc_depth_2\">6.3<\/span> \u6ce8\u610f\u30dd\u30a4\u30f3\u30c8\uff13\uff5cAMP \u30da\u30fc\u30b8\u306e\u8a08\u6e2c\u304c\u3067\u304d\u306a\u3044<\/a><\/li><\/ul><\/li><li><a href=\"#6\"><span class=\"toc_number toc_depth_1\">7<\/span> 6. \u3053\u306e\u8a18\u4e8b\u306e\u307e\u3068\u3081<\/a><\/li><\/ul><\/div>\n<h2><span id=\"Google\">Google \u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff14\u306e\u5c0e\u5165\u65b9\u6cd5 \uff5e\u5909\u66f4\u70b9\u3084\u6ce8\u610f\u30dd\u30a4\u30f3\u30c8\u3082\u89e3\u8aac\uff5e<\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-4440\" src=\"https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/3d46a548c170ba3731a532f1d4388608-1.jpeg\" alt=\"\" width=\"710\" height=\"400\" srcset=\"https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/3d46a548c170ba3731a532f1d4388608-1.jpeg 710w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/3d46a548c170ba3731a532f1d4388608-1-300x169.jpeg 300w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/3d46a548c170ba3731a532f1d4388608-1-320x180.jpeg 320w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/3d46a548c170ba3731a532f1d4388608-1-530x299.jpeg 530w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/3d46a548c170ba3731a532f1d4388608-1-565x318.jpeg 565w\" sizes=\"auto, (max-width: 710px) 100vw, 710px\" \/><\/p>\n<p>SEO \u3084\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u5206\u6790\u306b\u4e0d\u53ef\u6b20\u306a\u30c4\u30fc\u30eb\u3068\u3057\u3066\u5e83\u304f\u77e5\u3089\u308c\u3066\u3044\u308bGoogle \u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff08GA\uff09\u3002<br \/>\n\u305d\u306e\u6700\u65b0\u76e4\u3068\u3057\u30662020\u5e7410\u6708\u306b\u30ea\u30ea\u30fc\u30b9\u3055\u308c\u305f\u306e\u304cGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff14\u3002<br \/>\nGA\u306e\u7b2c4\u4e16\u4ee3\u3068\u3044\u3046\u4f4d\u7f6e\u4ed8\u3051\u306a\u304c\u3089\u3001\u904e\u53bb\u6700\u5927\u306e\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3068\u3044\u308f\u308c\u3066\u304a\u308a\u3001\u958b\u767a\u6982\u5ff5\u3084\u5206\u6790\u3067\u304d\u308b\u5185\u5bb9\u3001\u8a08\u6e2c\u65b9\u6cd5\u306b\u307e\u3067\u5909\u5316\u304c\u898b\u3089\u308c\u307e\u3059\u3002<br \/>\n\u3053\u308c\u307e\u3067\u6163\u308c\u89aa\u3057\u3093\u3067\u304d\u305fGA\u306e\u30b5\u30fc\u30d3\u30b9\u7d42\u4e86\u304c2023\u5e747\u6708\u3068\u6b63\u5f0f\u767a\u8868\u3055\u308c\u305f\u305f\u3081\u3001\u3044\u3088\u3044\u3088GA\uff14\u306e\u5c0e\u5165\u3092\u8003\u3048\u306f\u3058\u3081\u305f\u65b9\u3082\u5c11\u306a\u304f\u306a\u3044\u3067\u3057\u3087\u3046\u3002<br \/>\n\u3053\u306e\u8a18\u4e8b\u3067\u306f\u3001\u305d\u3093\u306a\u307e\u3060\u5c0e\u5165\u3057\u3066\u3044\u306a\u3044\u30e6\u30fc\u30b6\u30fc\u306b\u5411\u3051\u3066\u3001GA4 \u306e\u5c0e\u5165\u65b9\u6cd5\u3084\u5909\u66f4\u70b9\u3001\u6ce8\u610f\u30dd\u30a4\u30f3\u30c8\u3092\u8a73\u3057\u304f\u89e3\u8aac\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<h2><span id=\"1GA\">1.GA\uff14\u306f\u5c0e\u5165\u3059\u3079\u304d\u306a\u306e\u304b\ufe16<\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-4441\" src=\"https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/af7fb79b039696f8896143778a63203e-1.jpeg\" alt=\"\" width=\"710\" height=\"400\" srcset=\"https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/af7fb79b039696f8896143778a63203e-1.jpeg 710w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/af7fb79b039696f8896143778a63203e-1-300x169.jpeg 300w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/af7fb79b039696f8896143778a63203e-1-320x180.jpeg 320w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/af7fb79b039696f8896143778a63203e-1-530x299.jpeg 530w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/af7fb79b039696f8896143778a63203e-1-565x318.jpeg 565w\" sizes=\"auto, (max-width: 710px) 100vw, 710px\" \/><\/p>\n<p>GA \u3068GA4 \u3068\u3067\u306f\u3001\u305d\u306e\u6982\u5ff5\u3082\u4ed5\u7d44\u307f\u3082\u3001\u8a08\u6e2c\u65b9\u6cd5\u3084\u30ec\u30dd\u30fc\u30c8\u307e\u3067\u3059\u3079\u3066\u9055\u3046\u306e\u3067\u3001\u4e21\u8005\u306f\u307e\u3063\u305f\u304f\u5225\u306e\u89e3\u6790\u30c4\u30fc\u30eb\u3060\u3068\u8003\u3048\u305f\u307b\u3046\u304c\u3088\u3044\u3067\u3057\u3087\u3046\u3002<br \/>\nGA4\u306b\u95a2\u3059\u308b\u60c5\u5831\u304c\u307e\u3060\u591a\u304f\u306a\u3044\u3053\u3068\u3082\u624b\u4f1d\u3063\u3066\u3001\u5c0e\u5165\u306b\u6d88\u6975\u7684\u306a\u30e6\u30fc\u30b6\u30fc\u3082\u5c11\u306a\u304f\u306a\u3044\u306e\u304c\u73fe\u72b6\u3067\u3059\u3002<br \/>\n\u3057\u304b\u3057\u306a\u304c\u3089\u3001\u7d50\u8ad6\u304b\u3089\u8a00\u3046\u3068\u3001\u4eca\u3059\u3050\u306b\u3067\u3082\u5c0e\u5165\u3057\u3066\u304a\u304f\u3053\u3068\u3092\u304a\u52e7\u3081\u3057\u307e\u3059\u3002<br \/>\n\u306a\u305c\u306a\u3089\u3001Google\u304b\u30892023\u5e747\u6708\u306bGA\u306e\u30b5\u30fc\u30d3\u30b9\u3092\u7d42\u4e86\u3059\u308b\u3068\u6b63\u5f0f\u767a\u8868\u3055\u308c\u305f\u305f\u3081\u3001\u4e26\u884c\u3057\u3066\u4f7f\u7528\u3067\u304d\u308b\u4eca\u306e\u3046\u3061\u306b\u6163\u308c\u3066\u304a\u304f\u3053\u3068\u304c\u5927\u5207\u3060\u304b\u3089\u3067\u3059\u3002<br \/>\nGA \u3068GA4\u3068\u3067\u306f\u3001\u6982\u5ff5\u3082\u8a08\u6e2c\u65b9\u6cd5\u3082\u9055\u3046\u305f\u3081\u3001\u5f53\u7136\u306e\u3053\u3068\u306a\u304c\u3089\u3001\u8a08\u6e2c\u3055\u308c\u308b\u6570\u5024\u3082\u7570\u306a\u3063\u3066\u304d\u307e\u3059\u3002<br \/>\n\u3067\u304d\u308c\u3070GA\u3068GA\uff14\u3092\u540c\u6642\u4e26\u884c\u3055\u305b\u3066\u8a08\u6e2c\u3057\u3001\u305d\u306e\u9055\u3044\u3092\u78ba\u8a8d\u3059\u308b\u3053\u3068\u3092\u304a\u52e7\u3081\u3057\u307e\u3059\u3002<br \/>\n\u5f53\u5206\u306e\u9593\u306f\u3001GA\uff14\u306e\u5c0e\u5165\u3084\u8a08\u6e2c\u8a2d\u5b9a\u3092\u5b8c\u4e86\u3055\u305b\u3064\u3064\u3001\u30e1\u30a4\u30f3\u306fGA \u3067\u3082\u5927\u4e08\u592b\u3002<br \/>\n\u305f\u3060\u3057\u3001GA\u304c\u7d42\u4e86\u3059\u308b\u65e5\u306f\u5fc5\u305a\u8a2a\u308c\u308b\u306e\u3067\u3001\u4eca\u306e\u3046\u3061\u306b\u305d\u306e\u9055\u3044\u3068\u64cd\u4f5c\u65b9\u6cd5\u306b\u6163\u308c\u3066\u304a\u304f\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<h2><span id=\"_GA\">\uff12. GA\uff14\u304c\u30ea\u30ea\u30fc\u30b9\u3055\u308c\u305f\u7406\u7531<\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-4442\" src=\"https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/cbd1b6393c137ade5b92f19861437702-1.jpeg\" alt=\"\" width=\"710\" height=\"400\" srcset=\"https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/cbd1b6393c137ade5b92f19861437702-1.jpeg 710w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/cbd1b6393c137ade5b92f19861437702-1-300x169.jpeg 300w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/cbd1b6393c137ade5b92f19861437702-1-320x180.jpeg 320w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/cbd1b6393c137ade5b92f19861437702-1-530x299.jpeg 530w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/cbd1b6393c137ade5b92f19861437702-1-565x318.jpeg 565w\" sizes=\"auto, (max-width: 710px) 100vw, 710px\" \/><\/p>\n<p>\u305d\u3082\u305d\u3082GA\uff14\u304c\u958b\u767a\u3055\u308c\u305f\u7406\u7531\u306f\u3001\u300cGA\u304c\u73fe\u72b6\u30e6\u30fc\u30b6\u30fc\u306e\u52d5\u5411\u306b\u5bfe\u5fdc\u3067\u304d\u306a\u304f\u306a\u3063\u3066\u304d\u305f\u304b\u3089\u300d\u3068\u3044\u3046\u3053\u3068\u306a\u306e\u3067\u3059\u3002<br \/>\nGA \u306f\u3082\u3068\u3082\u3068web \u30b5\u30a4\u30c8\u306e\u5206\u6790\u30c4\u30fc\u30eb\u306a\u306e\u3067\u3001\u30a2\u30d7\u30ea\u3084\u52d5\u753b\u3001SNS\u3068\u3044\u3063\u305f\u69d8\u3005\u306a\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u9023\u643a\u3055\u305b\u305f\u5206\u6790\u306b\u306f\u5f97\u610f\u3067\u306f\u306a\u3044\u306e\u3067\u3059\u3002<br \/>\n\u73fe\u5728\u306e\u30e6\u30fc\u30b6\u30fc\u306f\u3001\u69d8\u3005\u306a\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u6a2a\u65ad\u3059\u308b\u4e0a\u306b\u3001\u4f7f\u7528\u3059\u308b\u30c7\u30d0\u30a4\u30b9\u3082PC \u3084\u30b9\u30de\u30db\u3001\u30bf\u30d6\u30ec\u30c3\u30c8\u306a\u3069\u591a\u5c90\u306b\u308f\u305f\u308a\u307e\u3059\u3002<br \/>\nGoogle\u306f\u3001\u305d\u3046\u3044\u3063\u305f\u73fe\u72b6\u306e\u30e6\u30fc\u30b6\u30fc\u52d5\u5411\u3092\u6b63\u78ba\u306b\u628a\u63e1\u3057\u3001\u6df1\u304f\u5206\u6790\u3067\u304d\u308b\u4ed5\u7d44\u307f\u3092\u4f5c\u308a\u4e0a\u3052\u3066\u304d\u305f\u3068\u3044\u3046\u308f\u3051\u3067\u3059\u3002<br \/>\n\u305d\u3057\u3066\u3001AI\u3068\u6a5f\u68b0\u5b66\u7fd2\u3092\u6d3b\u7528\u3057\u3001\u5206\u6790\u306e\u6a5f\u80fd\u5f37\u5316\u3084\u81ea\u52d5\u5316\u3092\u9032\u5316\u3055\u305b\u3001web\u30b5\u30a4\u30c8\u3084\u5e83\u544a\u914d\u4fe1\u3092\u3088\u308a\u6700\u9069\u5316\u3055\u305b\u308b\u72d9\u3044\u3082\u3042\u308b\u3088\u3046\u3067\u3059\u3002<br \/>\n\u307e\u305f\u3001\u3053\u308c\u307e\u3067\u6709\u511f\u7248\u306b\u3057\u304b\u642d\u8f09\u3055\u308c\u3066\u3044\u306a\u304b\u3063\u305f\u30ed\u30b0\u30c7\u30fc\u30bf\u306e\u53d6\u5f97\u6a5f\u80fd\u3092GA\uff14\u306b\u6a19\u6e96\u5316\u3055\u305b\u3001\u3088\u308a\u7cbe\u5ea6\u306e\u9ad8\u3044\u5206\u6790\u3092\u53ef\u80fd\u306b\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<h2><span id=\"_GA-2\">\uff13. GA\uff14\u3067\u306e\u5927\u304d\u306a\u5909\u66f4\u70b9<\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-4443\" src=\"https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/2cb084b67dd294f305d037154cde1315.jpeg\" alt=\"\" width=\"710\" height=\"400\" srcset=\"https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/2cb084b67dd294f305d037154cde1315.jpeg 710w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/2cb084b67dd294f305d037154cde1315-300x169.jpeg 300w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/2cb084b67dd294f305d037154cde1315-320x180.jpeg 320w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/2cb084b67dd294f305d037154cde1315-530x299.jpeg 530w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/2cb084b67dd294f305d037154cde1315-565x318.jpeg 565w\" sizes=\"auto, (max-width: 710px) 100vw, 710px\" \/><\/p>\n<p>\u3053\u308c\u307e\u3067\u306eGA\u3068\u306f\u5168\u304f\u5225\u306e\u89e3\u6790\u30c4\u30fc\u30eb\u3068\u3057\u3066\u30ea\u30ea\u30fc\u30b9\u3055\u308c\u305fGA\uff14\u3002<br \/>\n\u5177\u4f53\u7684\u306b\u3001\u3069\u306e\u3088\u3046\u306a\u3053\u3068\u304c\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u3063\u305f\u306e\u3067\u3057\u3087\u3046\u304b\u3002<br \/>\nGA\uff14\u3067\u306e\u5909\u66f4\u70b9\u3092\u307e\u3068\u3081\u3066\u307f\u307e\u3057\u305f\u3002<\/p>\n<h3><span id=\"GA\">\uff1cGA\uff14\u3067\u306e\u5927\u304d\u306a\u5909\u66f4\u70b9\uff1e<\/span><\/h3>\n<p>\u2460\u30e6\u30fc\u30b6\u30fc\u3092\u4e2d\u5fc3\u306b\u8003\u3048\u305f\u8a08\u6e2c\u65b9\u6cd5\u306b\u306a\u3063\u305f\u3002<br \/>\n\u2460\u69d8\u3005\u306a\u30c7\u30d0\u30a4\u30b9\u3092\u4f7f\u3046\u30e6\u30fc\u30b6\u30fc\u3092\u8b58\u5225\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u3063\u305f\u3002<br \/>\n\u2461\u30a2\u30d7\u30ea\u3092\u307e\u305f\u3044\u3067\u884c\u52d5\u3059\u308b\u30e6\u30fc\u30b6\u30fc\u3092\u8b58\u5225\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u3063\u305f\u3002<br \/>\n\u2782\u30da\u30fc\u30b8\u30d3\u30e5\u30fc\u3067\u306f\u306a\u304f\u3001\u30a4\u30d9\u30f3\u30c8\u5358\u4f4d\u3067\u8a08\u6e2c\u3059\u308b\u3088\u3046\u306b\u306a\u3063\u305f\u3002<br \/>\n\u2463BigQuery\u3068\u306e\u9023\u643a\u6a5f\u80fd\u304c\u6a19\u6e96\u642d\u8f09\u3055\u308c\u3001\u3088\u308a\u9ad8\u5ea6\u306a\u5206\u6790\u304c\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u3063\u305f\u3002<br \/>\n\u2464AI\u3084\u6a5f\u68b0\u5b66\u7fd2\u306b\u3088\u308b\u6df1\u3044\u5206\u6790\u304c\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u3063\u305f\u3002<br \/>\n\u2465\u30ec\u30dd\u30fc\u30c8\u753b\u9762\u304c\u5927\u304d\u304f\u5909\u66f4\u3055\u308c\u305f\u3002\uff08\u73fe\u5728\u3082\u305f\u3073\u305f\u3073\u5909\u66f4\u3055\u308c\u3066\u3044\u308b\uff09<\/p>\n<h3><span id=\"i\">\u753b\u50cf\uff14-\uff12\uff08\u30ec\u30dd\u30fc\u30c8\u753b\u9762\uff09<\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-4444\" src=\"https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/af4311b25570b31c2e6cdcdcd383245d-1024x345.jpg\" alt=\"\" width=\"1024\" height=\"345\" srcset=\"https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/af4311b25570b31c2e6cdcdcd383245d-1024x345.jpg 1024w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/af4311b25570b31c2e6cdcdcd383245d-300x101.jpg 300w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/af4311b25570b31c2e6cdcdcd383245d-768x259.jpg 768w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/af4311b25570b31c2e6cdcdcd383245d-1536x518.jpg 1536w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/af4311b25570b31c2e6cdcdcd383245d-530x179.jpg 530w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/af4311b25570b31c2e6cdcdcd383245d-565x190.jpg 565w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/af4311b25570b31c2e6cdcdcd383245d-710x239.jpg 710w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/af4311b25570b31c2e6cdcdcd383245d-725x244.jpg 725w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/af4311b25570b31c2e6cdcdcd383245d.jpg 1861w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<h2><span id=\"_Google\">\uff14. 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src=\"https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/faeda113882d675c76350b774ce31534-1024x564.jpg\" alt=\"\" width=\"1024\" height=\"564\" srcset=\"https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/faeda113882d675c76350b774ce31534-1024x564.jpg 1024w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/faeda113882d675c76350b774ce31534-300x165.jpg 300w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/faeda113882d675c76350b774ce31534-768x423.jpg 768w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/faeda113882d675c76350b774ce31534-1536x846.jpg 1536w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/faeda113882d675c76350b774ce31534-530x292.jpg 530w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/faeda113882d675c76350b774ce31534-565x311.jpg 565w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/faeda113882d675c76350b774ce31534-710x391.jpg 710w, 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\/>\n\u300c\u30a4\u30d9\u30f3\u30c8\u300d\u3084\u300c\u30d1\u30e9\u30e1\u30fc\u30bf\u300d\u3068\u3044\u3046\u8868\u73fe\u3067\u3084\u3084\u96e3\u3057\u304f\u611f\u3058\u307e\u3059\u304c\u3001\u57fa\u672c\u7684\u306b\u306fGA \u306e\u8a2d\u5b9a\u3068\u540c\u3058\u3067\u3059\u3002<br \/>\n\u305d\u308c\u3067\u306f\u3001\u307e\u305a\u306f\u30a4\u30d9\u30f3\u30c8\u3092\u6307\u5b9a\u3059\u308b\u8a2d\u5b9a\u3067\u3059\u3002<br \/>\n\u2460\u30d1\u30e9\u30e1\u30fc\u30bf\uff1d\u300cevent_name\u300d \uff0f \u2461\u5024=\u300cpage_view\u300d \u3068\u6307\u5b9a\u3002<br \/>\n\u30a4\u30d9\u30f3\u30c8\u3092\u8a2d\u5b9a\u3059\u308b\u5834\u5408\u3001\u30d1\u30e9\u30e1\u30fc\u30bf\u306f\u5fc5\u305a\u300cevent_name\u300d\u3092\u6307\u5b9a\u3057\u307e\u3059\u3002<br \/>\n\u5024\u306b\u3064\u3044\u3066\u306f\u3001Google \u304c\u6307\u5b9a\u3059\u308b\u30a4\u30d9\u30f3\u30c8\u540d\u3067\u8a2d\u5b9a\u3057\u307e\u3059\u3002<\/p>\n<p>\u305d\u306e\u6b21\u306b\u300c\u7279\u5b9a\u306e\u30da\u30fc\u30b8\u300d\u3092\u6307\u5b9a\u3059\u308b\u8a2d\u5b9a\u3067\u3059\u3002<br \/>\n\u2460\u30d1\u30e9\u30e1\u30fc\u30bf=\u300cpage_location\u300d \uff0f \u2461\u5024\uff1d\u300c\/contact\/thanks\u300d \u3068\u6307\u5b9a\u3002<br \/>\n\u30da\u30fc\u30b8URL \u3092\u6307\u5b9a\u3057\u305f\u3044\u5834\u5408\u3001\u30d1\u30e9\u30e1\u30fc\u30bf\u306f\u5fc5\u305a\u300cpage_location\u300d\u3092\u6307\u5b9a\u3057\u307e\u3059\u3002<br \/>\n\u6761\u4ef6\u3084\u5024\u306b\u3064\u3044\u3066\u306f\u3001URL \u3054\u3068\u306b\u4efb\u610f\u3067\u8a2d\u5b9a\u3067\u304d\u307e\u3059\u3002<br \/>\nGA4 \u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u8a2d\u5b9a\u3067\u306f\u300c\u30a4\u30d9\u30f3\u30c8\u540d\uff08event_name\uff09\u300d\u3092\u5fc5\u305a\u6307\u5b9a\u3057\u307e\u3057\u3087\u3046\u3002<br \/>\n\u305f\u3068\u3048\u3070\u3001\u300c\u554f\u5408\u305b\u5b8c\u4e86\u300d\u3068\u3057\u3066\u300c\/contact\/thanks\u300d\u3092\u542b\u3080\u30da\u30fc\u30b8\u3092\u6307\u5b9a\u3059\u308b\u5834\u5408\u3002<br \/>\n\u30a4\u30d9\u30f3\u30c8\u540d\u306e\u6307\u5b9a\uff08 event_name \uff1d page_view \uff09\u304c\u306a\u3051\u308c\u3070\u3001\u300c\/contact\/thanks\u300d\u30da\u30fc\u30b8\u4e0a\u3067\u306e\u30b9\u30af\u30ed\u30fc\u30eb\u3084\u30af\u30ea\u30c3\u30af\u306a\u3069\u4ed6\u306e\u30a4\u30d9\u30f3\u30c8\u3082\u8a08\u6e2c\u3055\u308c\u3066\u3057\u307e\u3046\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002<br \/>\n\u30a4\u30d9\u30f3\u30c8\u306e\u4f5c\u6210\u5f8c\u3001\u6570\u6642\u9593\uff5e1 \u65e5\u3092\u7d4c\u904e\u3059\u308b\u3068\u30a4\u30d9\u30f3\u30c8\u4e00\u89a7\u306b\u4f5c\u6210\u3057\u305f\u3082\u306e\u304c\u8868\u793a\u3055\u308c\u307e\u3059\u3002<br \/>\n\u300c\u65e2\u5b58\u306e\u30a4\u30d9\u30f3\u30c8\u300d\u3067\u300c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3068\u3057\u3066\u30de\u30fc\u30af\u3092\u4ed8\u3051\u308b\u300d\u306e\u30dc\u30bf\u30f3\u3092\u30aa\u30f3\u306b\u3059\u308c\u3070\u3001\u8a2d\u5b9a\u306f\u5b8c\u4e86\u3067\u3059\u3002<\/p>\n<h2><span id=\"5_GA\">5. GA\uff14\u3092\u5c0e\u5165\u3059\u308b\u969b\u306e\u6ce8\u610f\u30dd\u30a4\u30f3\u30c8<\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-4452\" src=\"https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/843a467ea737367a5db3a71b1e6edf44-1024x675.jpg\" alt=\"\" width=\"1024\" height=\"675\" srcset=\"https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/843a467ea737367a5db3a71b1e6edf44-1024x675.jpg 1024w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/843a467ea737367a5db3a71b1e6edf44-300x198.jpg 300w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/843a467ea737367a5db3a71b1e6edf44-768x506.jpg 768w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/843a467ea737367a5db3a71b1e6edf44-530x349.jpg 530w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/843a467ea737367a5db3a71b1e6edf44-565x372.jpg 565w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/843a467ea737367a5db3a71b1e6edf44-710x468.jpg 710w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/843a467ea737367a5db3a71b1e6edf44-725x478.jpg 725w, https:\/\/dream-net.org\/blog\/wp-content\/uploads\/2022\/12\/843a467ea737367a5db3a71b1e6edf44.jpg 1288w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<h3><span id=\"GA-2\">\u6ce8\u610f\u30dd\u30a4\u30f3\u30c8\uff11\uff5cGA \u3067\u8a08\u6e2c\u3057\u305f\u6570\u5024\u3068\u9055\u3046<\/span><\/h3>\n<p>GA \u3068GA\uff14\u3068\u3067\u306f\u3001\u305d\u3082\u305d\u3082\u306e\u6982\u5ff5\u304c\u9055\u3046\u305f\u3081\u3001\u8a08\u6e2c\u65b9\u6cd5\u3082\u6e2c\u5b9a\u3055\u308c\u305f\u6570\u5024\u3082\u7570\u306a\u308a\u307e\u3059\u3002<br \/>\nGA \u3067\u306f\u30bb\u30c3\u30b7\u30e7\u30f3\u5358\u4f4d\u3067\u8a08\u6e2c\u3057\u3066\u3044\u305f\u306e\u304c\u3001GA\uff14\u3067\u306f\u30a4\u30d9\u30f3\u30c8\u5358\u4f4d\u3067\u8a08\u6e2c\u3055\u308c\u308b\u3088\u3046\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<br \/>\n\u3057\u305f\u304c\u3063\u3066\u3001\u4e21\u8005\u306e\u8a08\u6e2c\u5024\u306b\u306f\u3001\u591a\u304f\u306e\u6307\u6a19\u306b\u304a\u3044\u3066\u4e56\u96e2\u304c\u751f\u307e\u308c\u3066\u304d\u307e\u3059\u3002<br \/>\nGA\uff14\u3092\u5c0e\u5165\u3057\u3066\u3082\u3001\u3044\u304d\u306a\u308aGA\u306e\u5229\u7528\u3092\u6b62\u3081\u3066\u3057\u307e\u308f\u305a\u306b\u3001\u5f53\u5206\u306e\u9593\u306f\u4f75\u7528\u3059\u308b\u3053\u3068\u3092\u304a\u52e7\u3081\u3057\u307e\u3059\u3002<br \/>\n\u3042\u308b\u65e5\u30d4\u30bf\u30ea\u3068GA\uff14\u3060\u3051\u306b\u3057\u3066\u3057\u307e\u3046\u3068\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u6570\u3092\u306f\u3058\u3081\u3001\u3042\u3089\u3086\u308b\u6570\u5024\u306b\u3044\u304d\u306a\u308a\u5897\u6e1b\u304c\u751f\u3058\u3066\u3001KPI \u7b49\u306e\u76ee\u6a19\u8a2d\u5b9a\u306b\u6df7\u4e71\u3092\u304d\u305f\u3057\u3066\u3057\u307e\u3044\u307e\u3059\u3002<br \/>\n\uff12\uff5e\uff13\u30f6\u6708\u7a0b\u5ea6\u306fGA\u3068GA4\u3092\u540c\u6642\u4e26\u884c\u3055\u305b\u3066\u3001\u4e21\u8005\u306e\u6e2c\u5b9a\u5024\u306b\u3069\u306e\u7a0b\u5ea6\u306e\u5dee\u304c\u751f\u3058\u308b\u3082\u306e\u306a\u306e\u304b\u3092\u78ba\u8a8d\u3057\u3066\u304b\u3089\u3001\u672c\u683c\u7684\u306a\u79fb\u884c\u3092\u5b9f\u65bd\u3059\u308b\u3088\u3046\u306b\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3><span id=\"i-2\">\u6ce8\u610f\u30dd\u30a4\u30f3\u30c8\uff12\uff5c\u7ba1\u7406\u753b\u9762\u3084\u6a5f\u80fd\u304c\u5909\u66f4\u3055\u308c\u308b\u53ef\u80fd\u6027\u3082<\/span><\/h3>\n<p>2020 \u5e7410 \u6708\u306b\u30ea\u30ea\u30fc\u30b9\u3055\u308c\u305fGA\uff14\u3067\u3059\u304c\u30012020 \u5e747 \u6708\u73fe\u5728\u3082\u305f\u3073\u305f\u3073\u7ba1\u7406\u753b\u9762\u3084\u753b\u9762UI \u306e\u5909\u66f4\u304c\u884c\u308f\u308c\u3066\u3044\u307e<br \/>\n\u3059\u3002<br \/>\n\u5fd9\u3057\u3044\u4e2d\u3001GA\uff14\u3092\u5c0e\u5165\u3057\u3001\u305b\u3063\u304b\u304f\u4f7f\u3044\u65b9\u3092\u30de\u30b9\u30bf\u30fc\u3057\u305f\u306b\u3082\u304b\u304b\u308f\u3089\u305a\u3001\u3042\u3089\u3086\u308b\u5909\u66f4\u304c\u884c\u308f\u308c\u3066\u3057\u307e\u3046\u53ef\u80fd\u6027\u304c\u4eca\u5f8c\u3082\u5341\u5206\u306b\u3042\u308a\u5f97\u307e\u3059\u3002<br \/>\n\u305d\u306e\u305f\u3081\u3001\u5c0e\u5165\u5f8c\u306fGA\uff14\u3067\u8a08\u6e2c\u3092\u884c\u3044\u306a\u304c\u3089\u3082\u3001\u30e1\u30a4\u30f3\u306e\u5206\u6790\u305d\u306e\u3082\u306e\u306f\u3053\u308c\u307e\u3067\u901a\u308a\u306bGA \u3067\u884c\u3046\u3001\u3068\u3044\u3046\u5f62\u304c\u6700\u3082\u5b89\u5168\u306a\u65b9\u6cd5\u3068\u3044\u3048\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<h3><span id=\"AMP\">\u6ce8\u610f\u30dd\u30a4\u30f3\u30c8\uff13\uff5cAMP \u30da\u30fc\u30b8\u306e\u8a08\u6e2c\u304c\u3067\u304d\u306a\u3044<\/span><\/h3>\n<p>2022\u5e747\u6708\u6642\u70b9\u3067\u3001AMP\u30da\u30fc\u30b8\u3092\u8a08\u6e2c\u3059\u308b\u305f\u3081\u306e\u30b9\u30af\u30ea\u30d7\u30c8\u304c\u5b58\u5728\u3057\u306a\u3044\u305f\u3081\u3001AMP\u30da\u30fc\u30b8\u306e\u8a08\u6e2c\u304c\u3067\u304d\u306a\u3044\u72b6\u614b\u3067\u3059\u3002<br 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